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For audience growth teams

Grow traffic to the pages that earn

Buy high-intent traffic into your best commerce pages across search and social, managed for margin.

What gets in the way

  • Organic traffic caps how far your best commerce content can reach.
  • Paid distribution only pays off when spend follows what each visit earns.

What Bullwhip does about it

  • The right pages

    Halyard focuses spend on the commerce pages where a paid visit earns more than it costs.

  • Search and social

    Google Search, Performance Max, Dynamic Search Ads, Meta and other social channels.

  • Managed for margin

    Our team manages budgets and bids against revenue, with conversion data sent back to the ad platforms.

The product

Grow

Halyard

Managed audience extensionWe buy high-intent traffic into your best commerce pages, profitably.

Grow the audience for the pages that earn

Talk to our team about profitable paid distribution for your commerce content.