Optimize
Tailwind
Yield optimizationEarn more from every commerce click.
For advertisers and brands
Reach readers who are ready to buy
Put your products in front of high-intent readers inside trusted commerce editorial from premium publishers.
What gets in the way
- Shoppers research in editorial content before they buy, but brands rarely reach them there.
- Most ad formats never appear inside the editorial content shoppers rely on.
What Bullwhip does about it
Inside trusted editorial
Tailwind places your products on the commerce pages readers use to decide what to buy.
Clearly labeled
Every paid placement is labeled "Sponsored", so readers know what they're looking at.
Directly or through your agency
Work with us directly or through your agency.
The product
Questions
Is my brand a good fit?
We work with brands across many categories. Get in touch and we'll tell you whether it's a fit.
Can we work with you through our agency?
Yes. Work with us directly or through your agency.
Reach high-intent readers in trusted editorial
Tell us about your brand and the products you want readers to find.